Emerging Issues in Marketing (Paperback)

This book grants substantial deliberation on information concerning to all aspects of marketing in Malaysia accentuates on a quantitative approach. The book comprise of six remarkable chapters. Each chapter has several diagrams, and tables that explain the emerging issues and its imperative findings and discussions. Importantly, the book publishes high quality of original research papers and fosters a cooperative exploration and exchange of ideas and practices based on research relevant to the field.

General

Imprint:	VDM Verlag
Country of origin:	Germany
Release date:	September 2009
First published:	September 2009
Authors:	Norazah Mohd Suki
Dimensions:	229 x 152 x 7mm (L x W x T)
Format:	Paperback - Trade
Pages:	108
ISBN-13:	978-3-639-19665-8
Categories:	Books > Business & Economics > Business & management > Sales & marketing > General
LSN:	3-639-19665-1
Barcode:	9783639196658

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