Books > Sport & Leisure > Sports & outdoor recreation > Ball games > Football (Soccer, Association football)
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Football, Fandom and Consumption (Hardcover)
Loot Price: R3,621
Discovery Miles 36 210
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Football, Fandom and Consumption (Hardcover)
Series: Critical Research in Football
Expected to ship within 12 - 17 working days
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Modern football is an industry and capitalism is its engine.
However, this book argues for a more nuanced understanding of
contemporary football culture and the (self-)identity of football
fans. Drawing on original ethnographic research conducted with fans
at all levels, from international to lower league, the book
explores the tensions between fans as consumers and 'traditional'
football cultures, arguing that modern football fans are able to
negotiate the discourses of capitalism and tradition operating upon
them to enact their own power and identity within football culture.
Featuring case studies of Norwich City, MK Dons and Chelsea fans,
this is fascinating reading for anybody with an interest in sport
and society or cultural studies.
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