Digital Dilemmas - Exploring Social Media Ethics in Organizations (Hardcover, 1st ed. 2020)

Social media is at the core of digital transformations in organizations. Facebook, Twitter, LinkedIn, and other social media platforms widen the scope for rapid and effective communication with stakeholders. They also create a range of new and challenging ethical dilemmas. This open access book categorizes the dilemmas organizations across a range of industries can face when they implement social media to communicate with stakeholders. This book provides a systematic framework for analyzing these ethical dilemmas in social media using the Navigation Wheel. This tool leads the decision-maker through a series of considerations such as legal questions, corporate identity, morality, reputation, and ethics. Finally, the author considers implications for leaders and presents potential solutions to these dilemmas. Based on five years of original research with 250 executive students at a European business school, all of whom work with social media communications in their organizations, this book is the first major study to explore the ethical use of social media across industries and is a valuable resource for researchers and practitioners alike.

General

Imprint:	Springer Nature Switzerland AG
Country of origin:	Switzerland
Release date:	June 2020
First published:	2020
Authors:	Oyvind Kvalnes
Dimensions:	210 x 148mm (L x W)
Format:	Hardcover
Pages:	85
Edition:	1st ed. 2020
ISBN-13:	978-3-03-045926-0
Categories:	Books > Reference & Interdisciplinary > Communication studies > Media studies Books > Business & Economics > Business & management > Business ethics Promotions
LSN:	3-03-045926-8
Barcode:	9783030459260

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!