The body's built-in reward system, driven by the chemical dopamine,
tells us to do more of the things that give us pleasure: Creative
energy, falling in love, entrepreneurship, and even the continued
propagation of the human race are driven by this system.
Unfortunately, so is the urge to overeat.In "The Hunger Fix," Dr.
Pam Peeke uses the latest neuroscience to explain how unhealthy
food and behavioral "fixes" have gotten us ensnared in a vicious
cycle of overeating and addiction. She even shows that dopamine
rushes in the body work exactly the same way with food as with
cocaine. Luckily, we are all capable of rewiring, and the very same
dopamine-driven system can be used to reward us for healthful,
exciting, and fulfilling activities."The Hunger Fix "lays out a
science-based, three-stage plan to break the addiction to false
fixes and replace them with healthier actions. Fitness guides, meal
plans, and recipes are constructed to bolster the growth of new
neurons and stimulate the body's reward system. Gradually, healthy
fixes like meditating, going for a run, laughing, and learning a
new language will replace the junk food, couch time, and other bad
habits that leave us unhappy and overweight.Packed with practical
tips, useful advice, and plenty of wit, wisdom, and inspiring
stories of those who have successfully transformed their bodies,
"The Hunger Fix "is a life-changing program for anyone (of any
size) trapped by food obsession and the urge to overeat.
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