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Books > Social sciences > Sociology, social studies > Anthropology
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Hitting the Jackpot - Lives of Lottery Millionaires (Paperback)
Loot Price: R1,448
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Hitting the Jackpot - Lives of Lottery Millionaires (Paperback)
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What happens to a person when she or he wins an enormous amount of
money? One widespread belief is that hitting the jackpot
kick-starts a downward spiral, and that winners end up isolated
from friends and relatives, sad, lonely, and, in some scenarios,
even taking their own lives. Is there any truth to this, or is this
a myth perpetuated by those 'normal folks' whose winnings are
rather less? Either way, winning a lottery jackpot can be perceived
as a sort of laboratory experiment that reveals what happens when
it suddenly becomes possible to make 'all' one's dreams come
true.Beginning with people's personal aspirations and hopes of
winning, this engrossing book discusses the 'fates' of lottery
millionaires and, more broadly, what these say about Western
culture. The issue is really not winning, but the relationship
between people's dream worlds and reality. Winners talk about the
instant ecstasy of winning, taking possession of the money, future
plans and raising children. How do winners tame the jackpot? Who do
they share the secret with? Do they resign from work? Do they
travel around the world? What do they buy and what not? The
unexpected lottery win signifies a crisis, a break in the
continuance of life, a need to take control of one's life as a
lottery winner. This book provides a uniquely revealing window
through which to examine how personal behaviour, patterns of
consumption and relationships withstand or succumb to the pressures
of a pivotal, purportedly felicitous, life event.
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