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Books > Arts & Architecture > Performing arts > Films, cinema > Animation
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Meet the Bronies - The Psychology of the Adult My Little Pony Fandom (Paperback)
Loot Price: R687
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Meet the Bronies - The Psychology of the Adult My Little Pony Fandom (Paperback)
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In 2010, My Little Pony: Friendship is Magic premiered on
television. A large, avid fandom soon emerged-not the pre-teen
female demographic earlier versions of the franchise had been
created for, but a roughly 80 percent male audience, most of them
age 14-24. With this came questions about the nature of the
audience who would come to call themselves "bronies." Brony Studies
was born. Approaching the fandom from a perspective of clinical,
social and experimental psychology, this study presents eight years
of research, written for academics and fans alike. An understanding
of the brony fan culture has broader application for other fan
communities as well.
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