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Debating Otaku in Contemporary Japan - Historical Perspectives and New Horizons (Hardcover)
Loot Price: R4,261
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Debating Otaku in Contemporary Japan - Historical Perspectives and New Horizons (Hardcover)
Series: SOAS Studies in Modern and Contemporary Japan
Expected to ship within 12 - 17 working days
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With the spread of manga (Japanese comics) and anime (Japanese
cartoons) around the world, many have adopted the Japanese term
'otaku' to identify fans of such media. The connection to manga and
anime may seem straightforward, but, when taken for granted, often
serves to obscure the debates within and around media fandom in
Japan since the term 'otaku' appeared in the niche publication
Manga Burikko in 1983. Debating Otaku in Contemporary Japan
disrupts the naturalization and trivialization of 'otaku' by
examining the historical contingency of the term as a way to
identify and contain problematic youth, consumers and fan cultures
in Japan. Its chapters, many translated from Japanese and available
in English for the first time - and with a foreword by Otsuka Eiji,
former editor of Manga Burikko - explore key moments in the
evolving discourse of 'otaku' in Japan. Rather than presenting a
smooth, triumphant narrative of the transition of a subculture to
the mainstream, the edited volume repositions 'otaku' in specific
historical, social and economic contexts, providing new insights
into the significance of the 'otaku' phenomenon in Japan and the
world. By going back to original Japanese documents, translating
key contributions by Japanese scholars and offering sustained
analysis of these documents and scholars, Debating Otaku in
Contemporary Japan provides alternative histories of and approaches
to 'otaku'. For all students and scholars of contemporary Japan and
the history of Japanese fan and consumer cultures, this volume will
be a foundation for understanding how 'otaku', at different places
and times and to different people, is meaningful.
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