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Sports Economics - Theory, Evidence and Policy (Hardcover)
Loot Price: R5,790
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Sports Economics - Theory, Evidence and Policy (Hardcover)
Series: Sport Management Series
Expected to ship within 12 - 17 working days
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Sports Economics is the ideal introduction for all sport management
and sport policy students and those for whom economics is a
relatively new area of study. The book will also provide an ideal
introduction to sports economics for economics students new to the
area. Specifically designed to make economics accessible the
context of sport is the focus of analysis, ensuring that this book
is lively, accessible and approachable. The full scope of the
sports economy is examined, covering the three main arenas in which
sport takes place - mass participation, professional sports and
sports events. The key elements of the economic representation of
these three markets are considered, such as the underlying demand
for and supply of these sports, together with the main policy
issues affecting them Whilst truly international in scope, it
focuses particularly on specific comparisons between the US, the UK
and mainland Europe. The breadth of discussion and international
emphasis is brought to life by a detailed discussion of the
evidence throughout the book to illustrate the key themes discussed
- ideal for both lecturer and student. Reflection questions and
boxes are also used in chapters to prompt the reader to think about
specific points as well as to provide the context for specific
theoretical or empirical contributions that have been used to
analyze sport.
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