Do you want your business to step up and make a meaningful
difference? There's a new generation of businesses emerging.
They're working together to make a positive impact on the world by
redefining what it means to be successful. By changing the way you
work and considering the impact of the decisions you make, you can
join them in reducing poverty, injustice and environmental damage
by balancing purpose with profit. In this ground-breaking book, you
will discover how these purpose-driven businesses work and how you
can: Increase productivity by fully embracing diversity and
developing an inclusive culture. Put respect, courtesy and
compassion at the heart of your business. Maximise profits whilst
prioritising the needs of people and the planet. Attract an engaged
and motivated workforce that's focused on success and
sustainability. Join the growing global community of leaders and
like-minded businesses that are putting what they do to work as a
force for good.
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