Innovation and Entrepreneurship (Paperback)

How can management be developed to create the greatest wealth for society as a whole? This is the question Peter Drucker sets out to answer in Innovation and Entrepreneurship. A brilliant, mould-breaking attack on management orthodoxy it is one of Drucker's most important books, offering an excellent overview of some of his main ideas. He argues that what defines an entrepreneur is their attitude to change: 'the entrepreneur always searches for change, responds to it and exploits it as an opportunity'. To exploit change, according to Drucker, is to innovate. Stressing the importance of low-tech entrepreneurship, the challenge of balancing technological possibilities with limited resources, and the organisation as a learning organism, he concludes with a vision of an entrepreneurial society where individuals increasingly take responsibility for their own learning and careers. With a new foreword by Joseph Maciarello .

General

Imprint:	Routledge
Country of origin:	United Kingdom
Series:	Routledge Classics
Release date:	September 2014
First published:	2015
Authors:	Peter Drucker
Dimensions:	197 x 130 x 28mm (L x W x T)
Format:	Paperback
Pages:	346
ISBN-13:	978-1-138-01919-5
Categories:	Books > Business & Economics > Business & management > Ownership & organization of enterprises > Entrepreneurship Books > Business & Economics > Business & management > Management & management techniques > General Promotions
LSN:	1-138-01919-4
Barcode:	9781138019195

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