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Books > Language & Literature > Language & linguistics > Semantics (meaning) > Discourse analysis
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The Language of Fear - Communicating Threat in Public Discourse (Hardcover, 1st ed. 2017)
Loot Price: R1,856
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The Language of Fear - Communicating Threat in Public Discourse (Hardcover, 1st ed. 2017)
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This book investigates linguistic strategies of threat construction
and fear generation in contemporary public communication, including
state political discourse as well as non-governmental, media and
institutional discourses. It describes the ways in which the
construction of closeness and remoteness can be manipulated in the
public sphere and bound up with fear, security and conflict.
Featuring a series of case studies in different domains, from
presidential speeches to environmental discourse, it demonstrates
how political and organizational leaders enforce the imminence of
an outside threat to claim legitimization of preventive policies.
It reveals that the best legitimization effects are obtained by
discursively constructed fear appeals, which ensure quick social
mobilization. The scope of the book is of immediate concern in the
modern globalized era where borders and distance dissolve and are
re-imagined. It will appeal to students and researchers in
linguistics, discourse analysis, media communication as well as
social and political sciences.
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