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Solid Gold - Popular Record Industry (Hardcover)
Loot Price: R3,947
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Solid Gold - Popular Record Industry (Hardcover)
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More than 90 record companies release over 9,000 pop records each
year a staggering total of 52,000 songs. Each one competes for the
gold record, the recording industry's symbol of success that
certifies $1 million worth of records have been sold. Solid Gold
explains why, for each record that succeeds, countless others fail.
This book follows the progress of a record through production,
marketing, and distribution, and shows how a mistake made at any
point can mean its doom. Denisoff suggests that a drastic shift in
the demographic makeup of the pop music audience during the sixties
has resulted in a broader listening public, including fans at every
level of society.
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