Welcome to Loot.co.za!   Sign in / Register |Wishlists & Gift Vouchers |Help | Advanced search
0
Your cart

Your cart is empty

Books > Professional & Technical > Transport technology > Automotive technology

Buy Now

Aiming Big with Small Cars - Emergence of a Lead Market in India (Paperback, Softcover reprint of the original 1st ed. 2014) Loot Price: R3,292
Discovery Miles 32 920
Repayment Terms: R309 pm x 12*
Add to cart
Aiming Big with Small Cars - Emergence of a Lead Market in India (Paperback, Softcover reprint of the original 1st ed. 2014):...

Aiming Big with Small Cars - Emergence of a Lead Market in India (Paperback, Softcover reprint of the original 1st ed. 2014)

Rajnish Tiwari, Cornelius Herstatt

Series: India Studies in Business and Economics

 (sign in to rate)
Loot Price R3,292 Discovery Miles 32 920 | Repayment Terms: R309 pm x 12*

Bookmark and Share

Expected to ship within 18 - 22 working days

This book focuses on the small car segment of India's automotive industry to explain the emergence of lead markets. The authors contend that the current understanding of lead markets does not sufficiently explain the business practices that are born out of the intensified globalization of innovation. Lead markets are considered crucial for the global diffusion of new products and this book investigates whether sustainable lead markets can also emerge in developing economies, and if so, under which conditions. The authors question the conventional wisdom and propose updates and extensions to the lead market theory to better reflect the changing ground realities on ground.

General

Imprint: Springer International Publishing AG
Country of origin: Switzerland
Series: India Studies in Business and Economics
Release date: August 2016
First published: 2014
Authors: Rajnish Tiwari • Cornelius Herstatt
Dimensions: 235 x 155 x 14mm (L x W x T)
Format: Paperback
Pages: 229
Edition: Softcover reprint of the original 1st ed. 2014
ISBN-13: 978-3-319-34522-2
Categories: Books > Business & Economics > Industry & industrial studies > Manufacturing industries > Road vehicle manufacturing industry
Books > Professional & Technical > Transport technology > Automotive technology > General
Promotions
LSN: 3-319-34522-2
Barcode: 9783319345222

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!

You might also like..

Mems for Automotive and Aerospace Applications (Hardcover, New): Michael Kraft, Neil M. White
Mems for Automotive and Aerospace…
Michael Kraft, Neil M. White Hardcover R4,041 Discovery Miles 40 410
Automotive Quality Systems Handbook - ISO/TS 16949:2002 Edition (Hardcover, 2nd edition): David Hoyle
Automotive Quality Systems Handbook…
David Hoyle Hardcover R1,914 Discovery Miles 19 140
Michigan's C. Harold Wills - The Genius Behind the Model T and the Wills Sainte Claire Automobile (Paperback): Alan...
Michigan's C. Harold Wills - The Genius…
Alan Naldrett, Lynn Lyon Naldrett Paperback R501 R468 Discovery Miles 4 680
A Catechism of the Steam Engine (Paperback): John Bourne
A Catechism of the Steam Engine
John Bourne Paperback R501 Discovery Miles 5 010
Historical and Descriptive Anecdotes of Steam-Engines, and of Their Inventors and Improvers (Paperback): Robert Stuart
Historical and Descriptive Anecdotes of…
Robert Stuart Paperback R674 Discovery Miles 6 740
Steam Engineering on Sugar Plantations, Steamships, and Locomotive Engines (Paperback): James Stewart
Steam Engineering on Sugar Plantations…
James Stewart Paperback R417 Discovery Miles 4 170
The Steam Engine, from the Earliest to the Present Time - Atmospheric Railways - the Electric Printing Telegraph, and Screw...
The Steam Engine, from the Earliest to…
Edward Portwine Paperback R418 Discovery Miles 4 180
Description of an Invention for Removing or Destroying the Momentum; or Overcoming the Inertia, of Heavy Bodies (Paperback):...
Description of an Invention for Removing…
William Graham McIvor Paperback R333 Discovery Miles 3 330
A Catechism of the Steam Engine - Illustrative of the Scientific Principles Upon Which Its Operation Depends (Paperback): John...
A Catechism of the Steam Engine…
John Bourne Paperback R501 Discovery Miles 5 010
Automobile Troubles and How to Remedy Them - a Practical Book for Automobile Owners, Drivers, Repairmen, Intending Purchasers,...
Automobile Troubles and How to Remedy…
Charles P. Root Paperback R462 Discovery Miles 4 620
The Steam Engine Explained and Illustrated - With an Account of Its Invention and Progressive Improvement, and Its Application...
The Steam Engine Explained and…
Dionysius Lardner Paperback R710 Discovery Miles 7 100
Calculations and Remarks, Tending to Prove the Practicability, Effects and Advantages of a Plan for the Rapid Conveyance of...
Calculations and Remarks, Tending to…
George Medhurst Paperback R333 Discovery Miles 3 330

See more
Books | DVD | Games | Music | Computers | Electronics | Fashion | Sport | Kitchen | Home | Pets | DIY | Toys | Baby | Health & Beauty | Stationery | Arts & Crafts
Need help?
My account
Services
Networking
Partners