Part of SAGE's Mastering Business Research Methods Series,
conceived and edited by Bill Lee, Mark N. K. Saunders and Vadake K.
Narayanan and designed to support researchers by providing in-depth
and practical guidance on using a chosen method of data collection
or analysis. In Collecting Qualitative Data Using Digital Methods,
Rebecca Whiting and Katrina Pritchard provide a concise and
accessible guide to a digital data collection method, comprised of
tracking and trawling that can be used to collect qualitative data
in the fields of business, management and organizational research.
With practical guidance and insight into how to use this approach
in your own research, this book provides invaluable support to
Business and Management masters students who choose to work with
secondary data when completing their dissertations.
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