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Books > Business & Economics > Business & management > Business strategy
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Advanced Introduction to Radical Innovation (Paperback)
Loot Price: R339
Discovery Miles 3 390
You Save: R134
(28%)
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Advanced Introduction to Radical Innovation (Paperback)
Series: Elgar Advanced Introductions series
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List price R473
Loot Price R339
Discovery Miles 3 390
You Save R134 (28%)
Supplier out of stock. If you add this item to your wish list we will let you know when it becomes available.
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Elgar Advanced Introductions are stimulating and thoughtful
introductions to major fields in the social sciences, business and
law, expertly written by the world's leading scholars. Designed to
be accessible yet rigorous, they offer concise and lucid surveys of
the substantive and policy issues associated with discrete subject
areas. Focussing on radical and breakthrough innovation, Joe Tidd
provides a crucial insight into over 50 years of research and
experience, and illustrates how the pioneering work on innovation
dynamics can offer a deeper understanding of radical innovation to
inform future research, policy and practice. The book also
identifies the distinct sources, organization, processes and
outcomes of radical innovation, in contrast to conventional
incremental business and management approaches. Key Features: draws
upon a distinct interdisciplinary body of knowledge on radical
innovation illustrates conceptual models and practical methods to
better understand and manage radical innovation goes beyond
business school incremental approaches to innovation, such as
marketing and design-thinking provides an argument for an iterative
coupling process, between knowledge-push and demand-pull challenges
and opportunities The practical approach in this Advanced
Introduction will provide an excellent resource for scholars and
researchers in innovation management and policy, as well as
managers responsible for creating, resourcing and managing radical
innovations.
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