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Charles De Gaulle and the Media - Leadership, TV and the Birth of the Fifth Republic (Paperback, Softcover reprint of the original 1st ed. 2018)
Loot Price: R2,860
Discovery Miles 28 600
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Charles De Gaulle and the Media - Leadership, TV and the Birth of the Fifth Republic (Paperback, Softcover reprint of the original 1st ed. 2018)
Series: French Politics, Society and Culture
Expected to ship within 10 - 15 working days
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This book explores Charles De Gaulle's use and strict control of
television between 1958 and 1969, highlighting the association
between charismatic power and television with regards to
legitimizing the Gaullist leadership and determining an evolution
towards presidentialism during the Fifth Republic. A protagonist of
European political history of the twentieth century, Charles de
Gaulle was a pioneer in the use of mass media: in the Second World
War he had earned the nickname of General-micro due to his reliance
on radio communication; in 1958 he then started an substantive and
fruitful use of television, which some of his opponents labelled as
'telecracy'. From difficult beginnings, where he followed the
advice of publicity and communication experts, through his
masterful TV appearances during the dramatic moments of the
Algerian War, to the presidential campaign of 1965 and the crisis
of May 1968, the author paints a compelling fresco of de Gaulle as
the first TV leader in contemporary European history. The book will
appeal to students and scholars interested in the fields of French
politics, political communication and political leadership.
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