In the early 1950's, in Los Angeles, at 6 AM, John West,
vice-president of the National Broadcasting Company in charge of
west coast, gets a phone call from New York City on the NBC tie
line. The caller is General David Sarnoff, chairman of the Board of
RCA, the Radio Corporation of America, NBC's parent company.
Awakened from sleep, Mr. West groggily says "Hello"
"John, this is General Sarnoff."
Mr. West swiftly clears the cobwebs. "Good morning, General,
it's always good to hear from you."
"John, you're acquainted with my nephew Richard Baer, aren't
you?"
"Yes, General, I am. He's a fine young man. I think very highly
of him."
"Last night I spoke with his mother, my sister. She's upset. The
reason she's upset is that Richard has been out of work for four
months and he has no prospects, so it looks like his life is going
nowhere."
"General, I'm surprised and sorry to hear that."
"John, I want you to find Richard a job. And I want you to find
him a job by nine o'clock this morning, your time. I'll be waiting
for your call saying you took care of it. Goodbye."
General
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