The 9th edition of this comprehensive core textbook builds on its
global perspective and approachable written style, as it explores
the key concepts within a clear and logical structure. Lynch guides
you through 19 chapters, with updated case studies and pedagogy
that support the modern business and management student from start
to finish. Continuous contrast between prescriptive and emergent
views of strategy highlights key debates within the discipline,
whilst an emphasis on the practical throughout the book helps you
turn theory into practice
General
| Imprint: |
Sage Publications Ltd
|
| Country of origin: |
United Kingdom |
| Release date: |
April 2021 |
| First published: |
2021 |
| Authors: |
Richard Lynch
|
| Dimensions: |
265 x 195 x 39mm (L x W x T) |
| Format: |
Paperback
|
| Pages: |
768 |
| Edition: |
9th Revised edition |
| ISBN-13: |
978-1-5297-5824-5 |
| Categories: |
Books >
Business & Economics >
Business & management >
Business strategy
|
| LSN: |
1-5297-5824-6 |
| Barcode: |
9781529758245 |
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