Celebrated as Pixar's "Chief Creative Officer," John Lasseter is a
revolutionary figure in animation history and one of today's most
important filmmakers. Lasseter films from Luxo Jr. to Toy Story and
Cars 2 highlighted his gift for creating emotionally engaging
characters. At the same time, they helped launch computer animation
as a viable commercial medium and serve as blueprints for the
genre's still-expanding commercial and artistic development.
Richard Neupert explores Lasseter's signature aesthetic and
storytelling strategies and details how he became the architect of
Pixar's studio style. Neupert contends that Lasseter's
accomplishments emerged from a unique blend of technical skill and
artistic vision, as well as a passion for working with
collaborators. In addition, Neupert traces the director's career
arc from the time Lasseter joined Pixar in 1984. As Neupert shows,
Lasseter's ability to keep a foot in both animation and CGI allowed
him to thrive in an unconventional corporate culture that valued
creative interaction between colleagues. The ideas that emerged
built an animation studio that updated and refined classical
Hollywood storytelling practices--and changed commercial animation
forever.
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