Even though horror has been a key component of media output for
almost a century, the genre's industrial character remains under
explored and poorly understood. Merchants of Menace: The Business
of Horror Cinema responds to a major void in film history by
shedding much-needed new light on the economic dimensions of one of
the world's most enduring audiovisual forms. Given horror cuts
across budgetary categories, industry sectors, national film
cultures, and media, Merchants of Menace also promises to expand
understandings of the economics of cinema generally. Covering
1930-present, this groundbreaking collection boasts fourteen
original chapters from world-leading experts taking as their focus
such diverse topics as early zombie pictures, post-WWII chillers,
Civil Rights-Era marketing, Hollywood literary adaptations,
Australian exploitation, "torture-porn" Auteurs, and
twenty-first-century remakes.
General
Imprint: |
Bloomsbury Academic USA
|
Country of origin: |
United States |
Release date: |
June 2014 |
First published: |
April 2014 |
Editors: |
Richard Nowell
|
Dimensions: |
229 x 152 x 24mm (L x W x T) |
Format: |
Hardcover - With dust jacket
|
Pages: |
280 |
ISBN-13: |
978-1-62356-879-5 |
Categories: |
Books >
Arts & Architecture >
Performing arts >
Films, cinema >
General
|
LSN: |
1-62356-879-X |
Barcode: |
9781623568795 |
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