Books > Social sciences > Politics & government > Political control & freedoms > Political control & influence > Political campaigning & advertising
|
Buy Now
The 2020 Presidential Campaign - A Communications Perspective (Paperback)
Loot Price: R1,162
Discovery Miles 11 620
|
|
The 2020 Presidential Campaign - A Communications Perspective (Paperback)
Expected to ship within 9 - 15 working days
|
As he has done for each presidential campaign since 1992, Robert E.
Denton, Jr. gathers a diverse collection of communications scholars
to analyze specific areas of the most recent campaign season.
Topics include early campaign rhetoric, the nomination process and
conventions, candidate strategies, presidential debates, political
advertising, the use of new media, news coverage of the campaigns.
This volume looks at the 2020 Presidential campaign from three
categories. The first section addresses the major political
campaign communication areas to include pre-primary/candidate
surfacing, the conventions, the debates, political advertising,
social media and news coverage of the campaign. The second section
includes two unique aspects of political branding and the politics
of food in the 2020 campaign. The final section of the volume
provides the broad overviews of campaign spending and finance as
well as the national perspective of explaining the vote. Thus, the
chapters cluster around the themes of campaign communication,
studies of unique or special topics relevant to the campaigns.
General
Is the information for this product incomplete, wrong or inappropriate?
Let us know about it.
Does this product have an incorrect or missing image?
Send us a new image.
Is this product missing categories?
Add more categories.
Review This Product
No reviews yet - be the first to create one!
|
|
Email address subscribed successfully.
A activation email has been sent to you.
Please click the link in that email to activate your subscription.