The events that take place in any boardroom are often mysterious
and not well understood by the general public and even by many
whose work involves business matters. Boardroom Confidential is the
story of Pacific National Bank as it implements a marketing
strategy to attract the Hispanic immigrant population as banking
customers. The intent is to capture a major portion of business
with this un-banked segment of the states fastest growing group.
The idea is regarded by the bank's management and its board of
directors as a strategic opportunity and the fulfillment of a
social vision to accelerate the opportunity for this group to share
the American dream. The story offers the reader a unique experience
to sit along side Pat McDonough, a 49 year old retired venture
capitalist. Pat, a new director, finds himself fully committed and
employed in solving the variety of problems as he becomes the
bank's Chief Executive Officer. As the economy weakens among
failing sub-prime and commercial real estate loans, board conflict
erupts. The board of directors and management are in constant
disagreement and debate in an environment of differing backgrounds,
values and egos. The growing differences of the board are
particularly magnified by opposing political and social views.
Compounding the future of the bank and the board debates are a
series of board and management issues involving failing subprime
and commercial real estate loans, breaches of ethical behavior,
violations of securities and banking laws, undisclosed personal
relationships and an intensely aggressive effort on the part of the
banking regulators to change and control the bank.
General
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