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Workforce & Business Development Center - A Disruptive Innovation for Sustainable Economic Recovery (Paperback)
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Workforce & Business Development Center - A Disruptive Innovation for Sustainable Economic Recovery (Paperback)
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It's time to introduce a disruptive innovation in workforce and
business development and that is the purpose of this book.
The American Worker has been cut off and is adrift in the
mainstream economy. In the spring of 2010 over 17% were unemployed,
underemployed, trying to enter the job market for the first time or
to re-enter after several years of separation. To that 17% I would
add many others that do not have the needed technical skills, have
lost hope and are no longer actively searching and the actual
figure rises to well above 20%. The American Workers' dreams of
starting their own businesses are clouded in confusion and
uncertainty. Dwarfing all of this is their concern for their
long-term survival as a worker or entrepreneur in this volatile and
unpredictable economy. There is a bewildering array of career
directions to choose from but which ones will still be viable in
two, three, or five years? Even though the economy may be
rebounding there is a continuing concern for choosing a career path
that offers some protection against another weak job market
following upon the heels of a repeat of the economic disaster. They
need help and advice.
At the same time the American Entrepreneur has been cut off and is
adrift in the mainstream economy. Their biggest issue is whether or
not their business idea has any staying power. Can their idea make
money for them and if so, what is the best way to make it happen?
If they think they are putting themselves in harms and at risk of
their idea being replicated by an off-shore company, what should
they do? What can they do? Can they leverage technology to insulate
their business idea from the entry of new competitors? They need
help and advice too
Business incubation centers (BIe are located in every state but the
services they offer are more of the passive operational type of
support than they are of the proactive strategic support that is
needed. The Small Business Administration (SBA) was formed in 1953
and there are now over 1100 local Small Business Development
Centers (SBDe. SBDCs offer consulting services using student teams
under the guidance of faculty members but the services tend to be
more cursory than meaningful. They need a support structure that
creates a true partnership with them that is focused on the success
of their business venture. They need an objective evaluation of
their idea and strategic advice on how or even if they should
proceed.
I would be remiss if I didn't recognize the interdependence between
the American Worker and the American Entrepreneur. Many times they
are the same person and have decided to launch their own business
to get back into or enter for the first time the mainstream of the
economy. Their needs range from the very fundamental understanding
of business formation and development to a complete dependence on
outside assistance. They need help and there isn't any organized
one-stop service they can turn to.
The primary market for this book is large - educators, trainers,
human resource managers, career counselors, corporate university
program managers, continuing education and workforce development
directors and anyone who has a need for a practical and
comprehensive approach to the career and professional development
of the workforce so that they are ready to compete successfully.
The major adoption will be at the managerial and administrative
levels in designing, developing and implementing post-secondary
training programs. The secondary market is the career and
professional development needs of the individual. I will include
career planning and professional development guidance and resources
for them.
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