Books > Social sciences > Psychology > Social, group or collective psychology
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Social Psychology - Exploring the Dynamics of Human Experience (Hardcover)
Loot Price: R6,220
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Social Psychology - Exploring the Dynamics of Human Experience (Hardcover)
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This textbook provides a thorough insight into the discipline of
social psychology, creating an integrative and cumulative framework
to present students with a rich and engaging account of the human
social experience. From a person's momentary impulses to a
society's values and norms, the diversity of social psychology
makes for a fascinating discipline, but it also presents a
formidable challenge for presentation in a manner that is coherent
and cumulative rather than fragmented and disordered. Using an
accessible and readable style, the author shows how the field's
dizzying and highly fragmented array of topics, models, theories,
and paradigms can best be understood through a coherent conceptual
narrative in which topics are presented in careful sequence, with
each chapter building on what has already been learned while
providing the groundwork for understanding what follows in the next
chapter. The text also examines recent developments such as how
computer simulations and big data supplement the traditional
methods of experiment and correlation. Also containing a wide range
of features, including key term glossaries and compact "summing up
and looking ahead" overviews, and covering an enormous range of
topics from self-concept to social change, this comprehensive
textbook is essential reading for any student of social psychology.
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