How to transform the model of twentieth-century Jewish institutions
into twenty-first-century relational communities offering meaning
and purpose, belonging and blessing. "What really matters is that
we care about the people we seek to engage. When we genuinely care
about people, we will not only welcome them; we will listen to
their stories, we will share ours, and we will join together to
build a Jewish community that enriches our lives." —from the
Introduction Membership in Jewish organizations is down. Day school
enrollment has peaked. Federation campaigns are flat. The fastest
growing and second largest category of Jews is “Just Jewish.”
Young Jewish adults are unengaged and aging baby boomers are
disengaging. Yet, in the era of Facebook, people crave face-to-face
community. “It's all about relationships.” With this simple,
but profound idea, noted educator and community revitalization
pioneer Dr. Ron Wolfson presents practical strategies and case
studies to transform the old model of Jewish institutions into
relational communities. He sets out twelve principles of relational
engagement to guide Jewish lay leaders, professionals and community
members in transforming institutions into inspiring communities
whose value-proposition is to engage people and connect them to
Judaism and community in meaningful and lasting ways.
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