Research in Consumer Behavior (Hardcover)

Volume 10 of "Research in Consumer Behavior" presents a wide range of cutting edge consumer behavior research using both quantitative and qualitative research methods. The topics addressed include self-gifts, souvenirs, grocery coupon proneness, socialization, acculturation, tattooing, possession attachment, consumer decision making, information acquisition, and meaning making through consumption. As this rich set of topics suggests, this is a volume that will interest academics, practitioners, and students of consumer behavior. The book is international in scope and uses a qualitative and quantitative approach to consumer behavior research.

General

Imprint:	JAI Press Inc.
Country of origin:	United States
Series:	Research in Consumer Behavior
Release date:	July 2006
First published:	July 2006
Editors:	Russell W. Belk
Dimensions:	234 x 156 x 17mm (L x W x T)
Format:	Hardcover
Pages:	286
ISBN-13:	978-0-7623-1304-4
Categories:	Books > Social sciences > General
LSN:	0-7623-1304-8
Barcode:	9780762313044

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