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Peer to Peer Accommodation Networks - An Examination (Paperback)
Loot Price: R1,106
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Peer to Peer Accommodation Networks - An Examination (Paperback)
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Peer to Peer Accommodation networks presents a new conceptual
framework which offers an initial explanation for the continuing
and rapid success of 'disruptive innovators’ and their effects on
the international hospitality industry, with a specific focus on
Airbnb, in the international context. Using her first-hand
experience as a host on both traditional holiday accommodation
webpages and a peer-to-peer accommodation network, respected
tourism academic Sara Dolnicar examines possible reasons for the
explosive success of peer to peer accommodation networks,
investigates related topics which are less frequently discussed –
such as charitable activities and social activism – and offers a
future research agenda. Using first hand empirical results, this
text provides much needed insight into this ‘disruptive
innovator’ for those studying and working within the tourism and
hospitality industries. This book discusses a wealth of issues
including: * The disruptive innovation model - the criteria for
identifying and understanding new disruptive innovators, and how
peer-to-peer accommodation networks comply with these; * The
factors postulated to drive the success of these networks and the
celebration of variation; * Who are genuine networks members,
tourist motivators and the chance of the ‘perfect match’; *
Pricing, discrimination and stimulation of the creation of new
businesses.
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