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Analyzing Consumer Response to Innovation - The Concept of Preference Inertia (Paperback) Loot Price: R420
Discovery Miles 4 200
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Analyzing Consumer Response to Innovation - The Concept of Preference Inertia (Paperback): Scott A. Neslin

Analyzing Consumer Response to Innovation - The Concept of Preference Inertia (Paperback)

Scott A. Neslin

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Loot Price R420 Discovery Miles 4 200

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General

Imprint: Sagwan Press
Release date: February 2018
Authors: Scott A. Neslin
Dimensions: 234 x 156 x 3mm (L x W x T)
Format: Paperback - Trade
Pages: 58
ISBN-13: 978-1-376-95179-0
Categories: Books > Humanities > History > General
Books > History > General
LSN: 1-376-95179-7
Barcode: 9781376951790

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