Applying Public Opinion in Governance - The Uses and Future of Public Opinion in Managing Government (Paperback, Softcover reprint of the original 1st ed. 2017)

This book explores how public opinion is used to design, monitor and evaluate government programmes in Australia, Canada, New Zealand, and the United Kingdom. Using information collected from the media and from international practitioners in the public opinion field, as well as interviews in each of the 4 countries, the author describes how views of public opinion and governance differ significantly between elites and the general public. Bennett argues that elites generally risk more by allowing the creation of new data, fearing that its analysis may become public and create communications and political problems of various kinds. The book finds evidence that recent conservative governments in several countries are changing their perspective on the use of public opinion, and that conventional public opinion studies are facing challenges from the availability of other kinds of information and new technologies. This book is a hugely valuable contribution to a hitherto little explored field and will appeal to academics and practitioners alike.

General

Imprint:	Springer International Publishing AG
Country of origin:	Switzerland
Series:	Palgrave Studies in Political Marketing and Management
Release date:	August 2018
First published:	2017
Authors:	Scott Edward Bennett
Dimensions:	210 x 148mm (L x W)
Format:	Paperback
Pages:	119
Edition:	Softcover reprint of the original 1st ed. 2017
ISBN-13:	978-3-319-85457-1
Categories:	Books > Social sciences > Politics & government > Public administration Books > Social sciences > Sociology, social studies > Social research & statistics > General Books > Social sciences > Politics & government > Political structure & processes > General Promotions
LSN:	3-319-85457-7
Barcode:	9783319854571

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