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A Toolkit for Independent Media Development (Paperback)
Loot Price: R527
Discovery Miles 5 270
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A Toolkit for Independent Media Development (Paperback)
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Loot Price R527
Discovery Miles 5 270
Expected to ship within 10 - 15 working days
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Donate to Against Period Poverty
Total price: R537
Discovery Miles: 5 370
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Media development seeks to support and promote a pluralistic,
editorially independent and financially sustainable media sector.
An independent media sector buttresses key governance goals such as
voice, accountability, and transparency -- not through
dissemination of messages about these issues, but through its very
existence. This handbook is the result of a multi-year effort, the
first stage of which 'Public Sentinel: News Media and Governance
Reform'. That book explored key issues surrounding the media and
governance, including: the ideal role of the media system in
strengthening democratic governance, the conditions under which
media systems fulfill their objectives, and the policy
interventions most effective at helping the news media live up to
its democratic potential. The second stage of this effort,
presented here, is meant to bridge the gap between theory and
practice. A survey reveals that very few governance advisors
understand the concept of media development and how such programs
could play a key role in advancing good governance. Ultimately,
this handbook is designed for those who may be interested in media
development programs, but are unclear about the whys, hows, and
whens. It will introduce the fundamentals of media development,
provide ways to conceptualize and analyze the sector, and help
guide programming based on political economy analysis as well as
individual country context. It also includes ideas on monitoring
and evaluation of media development programs, plus links to further
resources.
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