Covering a wide range of current issues, this comprehensive
Handbook explores the links between tourism as a dynamic tertiary
industry and China as the world's most influential tourism market
and destination. From China outbound tourism, Chinese outbound
tourists and the growth of smart tourism to the development of
sectors such as the hotel market, theme parks and cruise tourism,
contributors provide the latest indigenous knowledge otherwise
unavailable to the global tourism research community. This
essential reference allows readers to develop a fine-grained
understanding of the current state of the art of research on
tourism and China, all the more crucial given the fast speed of
China's development and transformation and innovative industry
practices in tourism. Vital reading for academics and researchers
in need of the latest knowledge on Chinese tourism, this
distinctive Handbook also offers a wealth of insight for students
studying Chinese tourism, business and hospitality management.
Industry practitioners in business management and marketing will
also benefit from its insights into a flourishing international
market. Contributors include: J. Bao, M.J. Bauman, P. Benckendorff,
G. Brown, S. Cai, G. Chen, M. Cheng, J. Fountain, H. Gao, H. Gu, Q.
Gu, M. Huang, S. Huang, Y. Jiang, B. Li, M. Li, X. Li, Z. Liang, X.
Luo, Z. Mai, Y. Qin, Y. Rao, B.W. Ritchie, M.M. Su, J. Sun, X. Sun,
J. Wang, B. Weiler, J. Wen, H.A. Williams, Y. Yang, J. Yin, J.
Yuan, B. Zhai, S. Zhao, D. Zheng, L. Zhong, Y. Zhu, Y. Zou, B. Zuo
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