Discourse Power Address - The Politics of Public Communication (Hardcover, New Ed)

'Discourse Power Address' identifies the existence of 'directive' address, a form of strategic communication which is employed in a number of dominant practices, including Advertising, Politics, Public Relations and Corporate representation. Stuart Price argues that the simulation of intimacy in authoritarian address masks a drive to power, in which the creation of propositions by powerful social actors is based on the 'timeliness' of utterance rather than any real adherence to truth or genuine explanation. Election broadcasts, political speeches, TV commercials and corporate advertisements are all scrutinised in order to evaluate competing perspectives on the creation and circulation of meaning; particular reference is made to theories of discourse, ideology and address. In the course of his argument, the author proposes an original method for determining how authoritarian address attempts to make an impact on audiences. Providing a cross-disciplinary contribution to the fields of Communication, Language, Media and Political Studies, this book provides an original, clear-sighted contribution to the debate on language and power, and will provide an essential resource for lecturers, researchers, students, activists and policy-makers.

General

Imprint:	Ashgate Publishing Limited
Country of origin:	United Kingdom
Release date:	December 2006
First published:	2007
Authors:	Stuart Price
Dimensions:	234 x 156mm (L x W)
Format:	Hardcover
Pages:	264
Edition:	New Ed
ISBN-13:	978-0-7546-4818-5
Categories:	Books > Reference & Interdisciplinary > Communication studies > Media studies Books > Social sciences > Sociology, social studies > General
LSN:	0-7546-4818-4
Barcode:	9780754648185

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