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The Business of Sustainable Tourism Development and Management (Paperback)
Loot Price: R1,311
Discovery Miles 13 110
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The Business of Sustainable Tourism Development and Management (Paperback)
Expected to ship within 9 - 15 working days
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Total price: R1,331
Discovery Miles: 13 310
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The Business of Sustainable Tourism Development and Management
provides a comprehensive introduction to sustainable tourism,
crucially combining both theoretical and practical approaches to
equip students with the tools to successfully manage a sustainable
tourism business or destination. Covering a range of crucial topics
such as mass tourism, alternative tourism, human capital
management, and many more, this book incorporates a global
curriculum that widens the sustainable tourism debate to include
theoretical perspectives, applied research, best-practice
frameworks, business tools, and case studies, facilitating a more
comprehensive sustainable tourism educational strategy. Information
on how to effectively implement strategies that can be applied to
business environments, entrepreneurship, and job skills to enhance
career preparation is at the forefront of this textbook. Highly
illustrated and with an interactive companion website including
bonus learning materials, this is the ideal textbook for students
of tourism, hospitality, and events management at both
undergraduate and postgraduate levels.
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