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Campaign for President - The Managers Look at 2016 (Paperback)
Loot Price: R1,046
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Campaign for President - The Managers Look at 2016 (Paperback)
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In this book, a distinguished group of presidential campaign staff,
journalists, and political observers take us inside the 2016 race
for the Republican and Democratic nominations and general election,
guiding us through each candidate's campaign from the time each
candidate announced his or her intention to seek the presidency
through the primaries, conventions, and up to election day. Meeting
under the auspices of the Harvard University's Institute of
Politics, the candid discussion allows us to learn about the
motivations of each candidate, strategies they deployed, and
lessons they learned. In addition, representatives from the major
SUPERPACS share their strategies and evaluate their impact in an
election characterized by unprecedented campaign spending. Campaign
for President: The Managers Look at 2016 is essential reading for
anyone interested in the inner workings of national political
campaigns.
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