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The Jargon of Authenticity (Paperback, 2nd edition)
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The Jargon of Authenticity (Paperback, 2nd edition)
Series: Routledge Classics
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Loot Price R409
Discovery Miles 4 090
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Theodor Adorno was no stranger to controversy. In The Jargon of
Authenticity he gives full expression to his hostility to the
language employed by certain existentialist thinkers such as Martin
Heidegger. With his customary alertness to the uses and abuses of
language, he calls into question the jargon, or 'aura', as his
colleague Walter Benjamin described it, which clouded
existentialists' thought. He argued that its use undermined the
very message for meaning and liberation that it sought to make
authentic. Moreover, such language - claiming to address the issue
of freedom - signally failed to reveal the lack of freedom inherent
in the capitalist context in which it was written. Instead, along
with the jargon of the advertising jingle, it attributed value to
the satisfaction of immediate desire. Alerting his readers to the
connection between ideology and language, Adorno's frank and open
challenge to directness, and the avoidance of language that 'gives
itself over either to the market, to balderdash, or to the
predominating vulgarity', is as timely today as it ever has been.
General
Imprint: |
Routledge
|
Country of origin: |
United Kingdom |
Series: |
Routledge Classics |
Release date: |
September 2002 |
First published: |
1964 |
Authors: |
Theodor Adorno
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Dimensions: |
198 x 129 x 15mm (L x W x T) |
Format: |
Paperback
|
Pages: |
176 |
Edition: |
2nd edition |
ISBN-13: |
978-0-415-28991-7 |
Categories: |
Books >
Social sciences >
Sociology, social studies >
Social theory
|
LSN: |
0-415-28991-2 |
Barcode: |
9780415289917 |
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