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Countering Counterfeit Trade - Illicit Market Insights, Best-Practice Strategies, and Management Toolbox (Paperback, Softcover reprint of hardcover 1st ed. 2008) Loot Price: R1,521
Discovery Miles 15 210
Countering Counterfeit Trade - Illicit Market Insights, Best-Practice Strategies, and Management Toolbox (Paperback, Softcover...

Countering Counterfeit Trade - Illicit Market Insights, Best-Practice Strategies, and Management Toolbox (Paperback, Softcover reprint of hardcover 1st ed. 2008)

Thorsten Staake, Elgar Fleisch

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Loot Price R1,521 Discovery Miles 15 210 | Repayment Terms: R143 pm x 12*

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The book constitutes a unique combination of in-depth insights into the counterfeit market, best-practice strategies, novel management tools, and product protection technologies. It provides both the insights required to develop effective brand and product protection strategies, and the insights that are required to effectively respond to counterfeit trade. Key benefits are the unbiased analysis of the counterfeit market, the strong focus on assisting practitioners to deal with the challenge, and the high standard of research that supports the presented findings.

General

Imprint: Springer-Verlag
Country of origin: Germany
Release date: October 2010
First published: 2008
Authors: Thorsten Staake • Elgar Fleisch
Dimensions: 235 x 155 x 15mm (L x W x T)
Format: Paperback
Pages: 232
Edition: Softcover reprint of hardcover 1st ed. 2008
ISBN-13: 978-3-642-09562-7
Categories: Books > Professional & Technical > Technology: general issues > Engineering: general
Books > Computing & IT > Internet > Network computers
Books > Business & Economics > Business & management > Management of specific areas > General
Books > Computing & IT > Applications of computing > Databases > General
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LSN: 3-642-09562-3
Barcode: 9783642095627

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