Trademarks (Paperback, 1st ed. 1998)

For many companies, brands are now their most valuable assets - yet there is insufficient knowledge within business in general of legal systems that exist to allow brand owners to protect these assets. Equally, few trademark lawyers fully understand the commercial significance of these legal systems for the success of brand-based businesses. Adopting an interdisciplinary approach, Trademarks divulges the legal enigma to the brand owner, and the business advantage of trademarking to the lawyer, whilst providing a unique insight into all aspects of trademarking for all those fascinated by this channel for success.

General

Imprint:	Palgrave Macmillan
Country of origin:	United Kingdom
Release date:	1998
First published:	1998
Authors:	Tom Blackett
Dimensions:	235 x 155 x 8mm (L x W x T)
Format:	Paperback
Pages:	142
Edition:	1st ed. 1998
ISBN-13:	978-1-349-14721-2
Categories:	Books > Business & Economics > Business & management > Sales & marketing > General Books > Law > Laws of other jurisdictions & general law > Financial, taxation, commercial, industrial law > Commercial law
LSN:	1-349-14721-4
Barcode:	9781349147212

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!