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Communication, Digital Media and Everyday Life (Paperback, 2nd Revised edition)
Loot Price: R1,189
Discovery Miles 11 890
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Communication, Digital Media and Everyday Life (Paperback, 2nd Revised edition)
Expected to ship within 12 - 17 working days
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Communication, Digital Media and Everyday Life (Second Edition)
uses stories to explain the journey from 'new media in
communication' to 'digital media is communication' and provide a
clear introduction to communication and media theory and practice.
For Generations Y and Z, digital media is now embedded into most
aspects of daily life and integrated into contemporary
communication as much as speaking, reading and writing. This book
encourages readers to understand how they use 'new' media to do
'old' things and explores how concepts of communication, digital
media and everyday life intersect with one another. The first
section part of the book introduces the building blocks of
communication; its basic tools, devices and approaches. The second
section part takes these ideas and concepts in the first part and
applies them to 'new' media: it considers including ideology in
film and television; organisational communication; and values in
the new digital world; and how identity, privacy, deception and
truth have been redefined. The third part section part looks at
communication today-including the redefinition of identity,
privacy, deception and truth- and explores what it might be like to
live in an increasingly digital world.
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