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Markets and Myths - Forces For Change In the European Media (Paperback) Loot Price: R1,329
Discovery Miles 13 290
You Save: R232 (15%)
Markets and Myths - Forces For Change In the European Media (Paperback): Tony Weymouth, Bernard (Departement Communication,...

Markets and Myths - Forces For Change In the European Media (Paperback)

Tony Weymouth, Bernard (Departement Communication, Universite D'Avignon, France) Lamizet, Knut (University Of Hamburg, Germany) Hickethier, Carlo (University Of Urbino, Italy) Sartori, Lorenzo (Universidad Autonoma Of Barcelona, Spain) Vilches

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List price R1,561 Loot Price R1,329 Discovery Miles 13 290 | Repayment Terms: R125 pm x 12* You Save R232 (15%)

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Market and Myths: Forces for Change in the European Media is the first introductory text to provide a detailed analysis of the European Media in five major Western European countries within the context of a theoretical framework. All forms of the mass media are covered and the impact of media policy on the political, social and cultural life of the countries concerned - Britain, France, Germany, Italy and Spain. Issues such as the continuing role of public service broadcasting and the extent to which a process of Europeanisation has occurred within the Media are examined in a clear accessible style which will make this book essential reading for all those with an interest in the European Media.

General

Imprint: Longman
Country of origin: United Kingdom
Release date: May 1996
First published: 1996
Authors: Tony Weymouth • Bernard (Departement Communication, Universite D'Avignon, France) Lamizet • Knut (University Of Hamburg, Germany) Hickethier • Carlo (University Of Urbino, Italy) Sartori • Lorenzo (Universidad Autonoma Of Barcelona, Spain) Vilches
Dimensions: 234 x 156 x 16mm (L x W x T)
Format: Paperback
Pages: 278
ISBN-13: 978-0-582-27565-2
Categories: Books > Reference & Interdisciplinary > Communication studies > Media studies
Books > Social sciences > Sociology, social studies > General
LSN: 0-582-27565-2
Barcode: 9780582275652

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