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Data Driven Decision Making for Small Businesses - Unleashing the Power of Information to Drive Business Growth (Paperback)
Loot Price: R640
Discovery Miles 6 400
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Data Driven Decision Making for Small Businesses - Unleashing the Power of Information to Drive Business Growth (Paperback)
Expected to ship within 10 - 15 working days
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The reader of this book need not be a mathematician. This book is
intended for the business-minded individual interested in learning
about the strategic advantages which can be obtained from business
analytics. Small Business Trends magazine reported that, "you don't
need to be a Fortune 500 company with revenue in the stratosphere
to benefit from the application of business intelligence. A simple
analysis of data your business may already be collecting could hold
the answer." Perhaps you would like to reduce your inventory,
determine product and customer profitability, gain insight into
customer ordering behaviour. Perhaps you would like to know where
you are spending your business dollars or how to determine if your
cash flow is getting better or worse. Is your business becoming
more or less efficient as it grows? Perhaps you would like to
predict upcoming retirements to determine the impact of the baby
boomer generation on your organization. This book will present some
of the simpler approaches to data analysis and will show the value
of these analyses to business. The intent is to show the reader
what is possible rather than teaching the mathematical techniques.
From simple to the more advanced, this book will deliver a series
of analytics suitable for anyone wishing to take their business to
the next level. I will present a series of real-world case studies
from various functional areas, the majority of which will be
conducted with every day software that most businesses already
possess. The book will go on to examine the advantages and
disadvantages of trying to build these capabilities in-house and
will provide a realistic view of the challenges associated with
analytics in the business world. Finally, I will provide some
advice on data analysis and visualization tools. Specifically, I
will focus on the tools that are available to the reader for prices
that are in line with typical office software.
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