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Leveraging Knowledge Assets - Success Factors of External Technology Commercialization (Paperback, 2006 ed.) Loot Price: R1,600
Discovery Miles 16 000
Leveraging Knowledge Assets - Success Factors of External Technology Commercialization (Paperback, 2006 ed.): Ulrich...

Leveraging Knowledge Assets - Success Factors of External Technology Commercialization (Paperback, 2006 ed.)

Ulrich Lichtenthaler; Foreword by Holger Ernst

Series: Betriebswirtschaftslehre Fur Technologie Und Innovation, 53

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Loot Price R1,600 Discovery Miles 16 000 | Repayment Terms: R150 pm x 12*

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Ulrich Lichtenthaler analyzes the main challenges of externally leveraging technology with a focus on strategy, process, organization, culture and reputation. On this basis he investigates the management and performance of external technology commercialization in more than 150 European firms. He presents a detailed benchmarking analysis and empirically identifies success factors for the management of external technology exploitation.

General

Imprint: Deutscher Universitats Verlag
Country of origin: Germany
Series: Betriebswirtschaftslehre Fur Technologie Und Innovation, 53
Release date: September 2006
First published: 2006
Authors: Ulrich Lichtenthaler
Foreword by: Holger Ernst
Dimensions: 210 x 148 x 19mm (L x W x T)
Format: Paperback
Pages: 358
Edition: 2006 ed.
ISBN-13: 978-3-8350-0456-6
Subtitles: German
Categories: Books > Business & Economics > Business & management > Management of specific areas > Research & development management
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LSN: 3-8350-0456-5
Barcode: 9783835004566

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