This book explores how the COVID-19 pandemic has changed
entrepreneurial business practices and policies. The role of
digitalization and de-internationalisation as part of
entrepreneurial business thinking is discussed in this book as a
way of keeping track with new research avenues. Due to the
fundamental way the COVID-19 pandemic shocked and surprised
entrepreneurs, it becomes important to develop new business
patterns. The discussion in this book centres on the
question: how has business practices changed in the post-COVID-19
era and what needs to be learnt? Each chapter in this edited book
presents a different way to understand these changes and make sense
of alterations in the global business environment, thereby ensuring
that business academics, policy makers and practitioners are kept
abreast of changes. Whilst there have been books on the
COVID-19 pandemic, this book goes a step further by presenting new
research into the post-COVID-19 pandemic era that is of a recent
nature. This means it is amongst the first edited book to focus on
patterns in terms of business marketing and management that have an
entrepreneurial nature. This is helpful to gain a better nuanced
and detailed understanding about the implications that are ongoing
and future orientated arising from the COVID-19 pandemic.Â
General
Imprint: |
Springer Verlag, Singapore
|
Country of origin: |
Singapore |
Release date: |
September 2023 |
Editors: |
Vanessa Ratten
|
Dimensions: |
235 x 155mm (L x W) |
Pages: |
159 |
Edition: |
1st ed. 2023 |
ISBN-13: |
978-981-9944-51-4 |
Categories: |
Books
|
LSN: |
981-9944-51-1 |
Barcode: |
9789819944514 |
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