Books > Arts & Architecture > History of art / art & design styles > From 1900 > Art styles, First World War to 1960
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The Federal Art Project and the Creation of Middlebrow Culture (Hardcover)
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The Federal Art Project and the Creation of Middlebrow Culture (Hardcover)
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This intellectual history chronicles the processes of compromise
and negotiation between high and low art, federal and local
interests, and the Progressive Era and New Deal. Victoria Grieve
examines how intellectual trends in the early twentieth century
combined with government forces and structures of the New Deal's
Federal Art Project to redefine American taste in the visual arts.
Representing more than a response to the emergency of the Great
Depression, the Federal Art Project was rooted in Progressive Era
cultural theories, the modernist search for a usable past, and
developments in the commercial art world in the early decades of
the twentieth century. In their desire to create an art for the
"common man," FAP artists and administrators used the power of the
federal government to disseminate a specific view of American
culture, one that combined ideals of uplift with those of
accessibility: a middlebrow visual culture. Grieve discusses
efforts by thinkers and reformers such as John Dewey, John Cotton
Dana, and Constance Rourke to democratize art amid a blossoming
consumer culture around World War I. Against this backdrop of ideas
about aesthetics and the purposes of art, Grieve explores how the
FAP, more than merely employing artists during the Great
Depression, used government resources to create a space for the
"everyman" to make and appreciate art. Two programs in
particular--the Index of American Design and the Community Art
Center program--attempted to bring art to the masses. By the end of
the 1930s, however, the nationalism and cultural egalitarianism of
middlebrow visual art came under attack. But the FAP had laid the
groundwork for a postwar resurgence of American art, and by the
1960s, the federal government would once again enter the cultural
arena. By linking the FAP to its roots in earlier cultural
movements, The Federal Art Project and the Creation of Middlebrow
Culture expands the historiography of the New Deal, illuminating
the role of the visual arts in the 1930s. Focusing specifically on
the fundamentally different and competing views of culture that
informed the Federal Art Project, this study chronicles a
controversial program that, to many, represented a unique
opportunity to create a cultural democracy in America.
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