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Books > Language & Literature > Literary & linguistic reference works > Creative writing & creative writing guides
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MediaWriting - Print, Broadcast, and Public Relations (Paperback, 5th edition)
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MediaWriting - Print, Broadcast, and Public Relations (Paperback, 5th edition)
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MediaWriting is an invaluable resource for students planning to
enter the dynamic and changing world of media writing in the
twenty-first century. With easy-to-read chapters, a wealth of
updated, real-world examples, and helpful "How To" boxes
throughout, this textbook explains the various styles of writing
for print, broadcast, online, social media, public relations, and
multimedia outlets. Some of the features included in the book are:
A re-written Chapter 13, Writing and Reporting in the New New
Media, with updates to how social media is used today Expanded
chapters on print reporting methods and the Associated Press
Stylebook Updates to Chapters 5 and 6, Legal Considerations in
Media Writing, and Ethical Decisions in Writing and Reporting,
discuss recent court cases and current ethical issues Explanatory
"How To" boxes that help readers understand and retain main themes
Illustrative "It Happened to Me" vignettes from the authors'
professional experiences Discussion questions and exercises at the
end of every chapter Designed to meet the needs of students of
print and broadcast media, public relations, or a wannabe
jack-of-all trades in the online media environment, this
reader-friendly primer will equip beginners with the skills
necessary to succeed in their chosen writing field.
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