Walter Benjamin discusses whether art is diminished by the modern
culture of mass replication, arriving at the conclusion that the
aura or soul of an artwork is indeed removed by duplication. In an
essay critical of modern fashion and manufacture, Benjamin decries
how new technology affects art. The notion of fine arts is
threatened by an absence of scarcity; an affair which diminishes
the authenticity and essence of the artist's work. Though the
process of art replication dates to classical antiquity, only the
modern era allows for a mass quantity of prints or mass production.
Given that the unique aura of an artist's work, and the reaction it
provokes in those who see it, is diminished, Benjamin posits that
artwork is much more political in significance. The style of modern
propaganda, of the use of art for the purpose of generating raw
emotion or arousing belief, is likely to become more prevalent
versus the old-fashioned production of simpler beauty or meaning in
a cultural or religious context.
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