Set Design For Printed Matter explores the endless possibilities
and powerful impact of using the materials and techniques of set
design in graphic design projects. From editorial projects,
posters, and flyers to illustrations for magazines or advertising
campaigns, this inspirational volume features a variety of playful
international projects by the most respected professionals in the
field. The works featured are sure to inspire graphic designers to
conceptualize, create, and innovate. In an era of ubiquitous
digital images, handmade designs carry unexpected force and
creativity. Set design is more than prop building; it is a
combination of craftsmanship, creativity, and styling in which
textures, colors, and shapes all play a part in creating an image
that conventional graphic design techniques simply cannot achieve.
By deploying complex paper techniques and materials as well as an
infinite variety of objects, the results create a world in which
imagination and reality overlap unexpectedly.
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