Reengineering the University - How to Be Mission Centered, Market Smart, and Margin Conscious (Hardcover)

Higher education expert William F. Massy's decades as a professor, senior university officer, and consultant have left him with a passionate belief in the need for reform in America's traditional universities. In Reengineering the University, he addresses widespread concerns that higher education's costs are too high, learning falls short of objectives, disruptive technology and education models are mounting serious challenges to traditional institutions, and administrators and faculty are too often unwilling or unable to change. An expert microeconomist, Massy approaches the challenge of reform in a genuinely new way by applying rigorous economic principles, informed by financial data and other evidence, to explain the forces at work on universities and the flaws in the academic business model. Ultimately, he argues that computer models that draw on data from college transaction systems can help both administrators and faculty address problems of educational performance and cost analysis, manage the complexity of planning and budgeting systems, and monitor the progress of reform in nonintrusive and constructive ways. Written for institutional leaders, faculty, board members, and policymakers who bear responsibility for initiating and carrying through on reform in traditional colleges and universities, Reengineering the University shows how, working together, administrators and faculty can improve education, research, and affordability by keeping a close eye on both academic values and the bottom line.

General

Imprint:	Johns Hopkins University Press
Country of origin:	United States
Release date:	May 2016
First published:	2016
Authors:	William F. Massy
Dimensions:	229 x 152 x 25mm (L x W x T)
Format:	Hardcover
Pages:	304
ISBN-13:	978-1-4214-1899-5
Categories:	Books > Business & Economics > Economics > General Books > Social sciences > Sociology, social studies > Social groups & communities > Urban communities Books > Social sciences > Education > Organization & management of education > General Books > Social sciences > Education > Higher & further education > General
LSN:	1-4214-1899-1
Barcode:	9781421418995

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