Winning Republican communication secrets are revealed. From Abraham
Lincoln to John McCain, Republican leaders have used words to shape
our world. Sadly, many of the most soaring moments of Republican
rhetoric have fallen between the cracks of history. Now Wynton Hall
considers the GOP's greatest oratorical gems, from Lincoln's
Gettysburg Address and Teddy Roosevelt's the man with the muckrake
to Ronald Reagan's Mr. Gorbachev, tear down this wall and George W.
Bush's our mission and our moment speech after 9/11. Drawing on a
massive reservoir of research, Hall looks at the historical context
and reveals the persuasive secrets embedded in these great
speeches.
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