This volume addresses the role of communication in stereotype
dynamics, while placing the phenomenon of social stereotypes
appropriately in the socio-cultural context. Stereotype Dynamics
assembles top researchers in the field to investigate stereotype
formation, maintenance, and transformation through interpersonal
facets of communication.
Section one presents meta-theoretical perspectives, strongly
informed by theories and empirical research. Subsequent parts
address the following research questions in the perspectives of
language-based communication:
- What do the signs in a language mean, and how do the meanings
of the signs shape stereotypes?
- How do people use those signs intentionally or unintentionally?
Is language use biased in some way?
- How do language users' identities affect the meaning of a
particular language use in social context?
- What are the social consequences of language-based
communication? Does language-based communication provide a basis
for the formation, maintenance, and transformation or social
stereotypes?
This timely book is ideal for advanced students, scholars, and
researchers in social psychology, and related disciplines such as
human communications and socio linguistics. It is also appropriate
for use as a supplement in upper level courses on prejudice and
stereotyping.
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