We have long accepted the face as the most natural and self-evident
thing, believing that in it we could read, as if on a screen, our
emotions and our doubts, our anger and joy. We have decorated them,
made them up, designed them, as if the face were the true calling
card of our personality, the public manifestation of our inner
being. Nothing could be further from the truth. Rather than a
window opening onto our inner nature, the face has always been a
technical artefact--a construction that owes as much to
artificiality as to our genetic inheritance. From the origins of
humanity to the triumph of the selfie, Marion Zilio charts the
history of the technical, economic, political, legal, and artistic
fabrication of the face. Her account of this history culminates in
a radical new interrogation of what is too often denounced as our
contemporary narcissism. In fact, argues Zilio, the "narcissism" of
the selfie may well reconnect us to the deepest sources of the
human manufacture of faces--a reconnection that would also be a
chance for us to come to terms with the non-human part of
ourselves. This highly original reflection on the fabrication of
the face will be of great value to students and scholars of media
and culture and to anyone interested in the pervasiveness of the
face in our contemporary age of the selfie.
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